Roofing marketing · Montgomery, Ohio
Roofing marketing in Montgomery that earns trust on proof alone
Roofing marketing in Montgomery builds reviews, crew video and fast replies, because neither Ohio nor the city licenses roofers and homeowners judge you on what they see online.
- Fast replies with a booking link
- Proof filmed on your jobs
- Permits and landmark review explained
Read the transcript
The first business to answer usually gets the job. A homeowner calls at a busy moment. Your team is on a job, and the call goes unanswered. Phone screen: Missed call, 2:14 PM. An automatic text goes back in seconds. Not a voicemail greeting. A friendly text from your business. Text sent automatically: Sorry we missed you! What can we help with? The homeowner replies and gets a booking link. They pick a time that works for them, right from the text. Homeowner: Hi, I need an estimate. Is this week possible? Business: Yes! Pick any open time here. Link: Book a time. Estimate booked: Thursday, 10:00 AM. The estimate lands on your calendar. Time, address and job details are filled in automatically. Calendar, Thursday: New estimate at 10:00 AM. Your team gets notified. The right people see the new booking, with everything they need. Notifications to the office and the estimator: New estimate booked, Thursday 10:00 AM, details attached. Without it, the call waits in voicemail. By the time someone calls back, the homeowner may have booked someone else. Voicemail: next morning callback. Text back: estimate booked the same afternoon. Book a call with us at majmarketingco.com.
Why work with MAJ
Where MAJ fits for a Montgomery roofer
Your problem
Nothing official to verify
With no state roofing license and no city contractor license, homeowners decide from reviews, photos and how quickly you respond. A thin profile or a next-day callback hands the job to a roofer who looks more solid.
What we build
Proof and speed, set up together
We film your crew on real jobs, request a review after every finished roof, write pages that explain permits and landmark review, and set up a text back and booking link for new leads.
City rules in plain words
Your pages explain structural roof permits, NIC inspections and the 32 landmarks, so you sound like the roofer who knows Montgomery.
Video made in house
Our own team films and edits your crews, so the proof is yours, not a template.
A founder on every account
Manny reviews strategy and numbers on every account, with editors, ad account managers and automation running the daily work.
Real MAJ client results, other industries
- 211inbound leads a month
Wolterman Law, a Cincinnati estate planning firm - 951leads at $11.85 each
Big Papa's Car Audio, a car audio shop
Shown for how the system works, not as a forecast. See the case studies
Founder-led. Manny Jenkins leads the strategy on every account, with editors, ad managers and automation handling production and follow-up.
The free audit: a written review of how customers find and reach you, with the fixes we would make first. Researched with AI, checked by Manny, yours to keep.
How Montgomery roofing leads slip
- 01
Thin proof online
A logo and a phone number give a Montgomery homeowner nothing to go on, so they keep scrolling.
- 02
Slow replies
A homeowner who fills out a form at lunch may have booked someone else by dinner.
- 03
Permit confusion
Montgomery requires permits for structural roof repair or replacement on homes, but not for siding with no structural change. Roofers who mix those up sound unsure on the phone.
- 04
Landmarks treated like any house
Exterior changes to a listed landmark need a certificate of approval from the Landmarks Commission. Missing that costs time and credibility.
Montgomery facts that change a roofer's pitch
No city contractor licensing
The City of Montgomery does not have its own licensing requirement for contractors working in the city, and roofing is not one of the trades the Ohio Construction Industry Licensing Board licenses. Reviews, proof of insurance and video of your work carry the trust.
Source: FAQ Topic: Building Permits, City of MontgomeryStructural roof work needs a permit
Montgomery requires permits for structural roof repair or replacement on homes; siding or window work with no structural change does not. National Inspection Corporation does the plan review and on-site inspections.
Source: Required Permits, City of MontgomeryThirty-two landmarks with their own review
The Landmarks Commission has named 32 landmarks tied to the city's early history, and exterior changes to a listed landmark need a certificate of approval. Ask for the address before you quote.
Source: Historic Landmarks, City of MontgomeryOld Montgomery has its own zoning
The Old Montgomery zoning district is meant to preserve the historic fabric of downtown along Montgomery Road, in and around the Heritage District. Check what the district requires before you quote exterior work there.
Source: Montgomery Code 151.1201 Purpose (American Legal Publishing)
Roofing marketing in Montgomery: the system we set up
- 01 Get found
- 02 Get contacted
- 03 Get booked
- 04 Know what worked
- 01
Proof first
A shoot day captures your crew on real jobs, plus a short talk from the owner on how you handle permits and inspections.
Video production - 02
Demand
Local Services Ads, search ads for repair and replacement terms, and a Google Business Profile with steady reviews.
Paid advertising - 03
Speed
Missed-call text back, instant form replies and online booking.
- 04
Measure
Booked inspections by source, in a monthly report.
What does a Montgomery homeowner see when they check you out?
With no license to point to, weak reviews and slow replies are the biggest leak for roofers here. Our free audit looks at your reviews, proof and reply speed, the things that stand in for a license.
Earning trust in Montgomery: typical vs MAJ
| Topic | The usual approach | What MAJ builds |
|---|---|---|
| Proof shown | A logo and a phone number | Video and photos of your own crews on real roofs |
| Reply to a new lead | Next business day | Within minutes, with a booking link |
| Permit questions | Answered at the inspection, if at all | Explained on the page before the call |
| Reviews | Whatever happens to show up | Requested after every finished job |
Watch
Getting the right estimator to a Montgomery roof
Some calls are a quick leak repair. Some are structural replacements that need a permit. A few involve a listed landmark. This shows each request tagged by job type and area and sent to the right estimator with a link to book, so whoever shows up can answer the homeowner's questions.
Read the transcript
Every request, to the right person, the first time. A new request comes in. A call, form or text, with the job type and ZIP code attached. Request form: Job type, Replacement. ZIP code, 45230. Best time, weekday mornings. It gets sorted by job type and service area. Automatically, in seconds, before anyone has to touch it. Tags added: Replacement, East area, Estimate. Assigned to the right estimator or crew. No forwarding, no guessing, no sticky notes on the office desk. Assigned to Estimator 1, replacements, East area. With a time booked and the details attached. The homeowner picks an opening that fits that estimator's day. Booked: Wednesday, 1:30 PM. Job details attached. The homeowner gets a confirmation. Then a reminder before the visit. Nobody plays phone tag. Text: You're booked! Your estimate is Wednesday at 1:30 PM. Reminder text the day before: Your estimator arrives tomorrow at 1:30 PM. The office stops being the bottleneck. Requests keep moving, even on your busiest days. Book a call with us at majmarketingco.com.
Real MAJ work, other industries
See the work
Brand filmsFilms shot on locationWolterman Law Office, Smiles Created Dentistry, Drink Me and the Ohio Arts Council, each filmed in their own space.Watch the brand videos
WebsitesSites built for the callWolterman Law Office, 1031 Federal Exchange, Big Papa's Car Audio and Clear Wash Pros, each asking for the call or quote in the first screen.See the websites
Case studyBig Papa's Car Audio, a Cincinnati shopMonthly creative shot at the shop, Meta ads to a quote form, and requests priced before the owner calls back.Read the case study
Proof from other industries
Cross-industry proof
We have no roofing numbers to show you. These come from MAJ clients in other industries and show how the system performs, not what a Montgomery roofer should expect.
951
leads at $11.85 each
Big Papa's Car Audio, a car audio shop
April 1 to September 21, 2026
Read the Big Papa's case study2,160
Meta leads at $11.36 each
1031 Federal Exchange, a 1031 exchange company
January to June 2026
Read the 1031 Federal Exchange case study
Different industries. Shown for how the system works, not as a forecast for your business.
Why a Montgomery roofer might talk to MAJ
Trust is what we build
Video, reviews and pages that answer questions before they are asked.
Speed is built in
Missed-call text back and instant replies come with every account.
Reporting by source
Booked inspections by source each month, with signed roofs connected where your records allow.
Start with the speed pieces
No numbers needed to start. On a call we will set up tracked numbers, a missed-call text back and a booking link first, then build the proof around them.
Questions owners ask
Does Montgomery require a contractor license to roof a house?
No. The City of Montgomery does not have its own licensing requirement for contractors working in the city, and roofing is not one of the trades the Ohio Construction Industry Licensing Board licenses. Structural roof repair or replacement on homes still needs a city permit.
Do roof jobs on Montgomery landmarks need extra approval?
Yes. Exterior changes to a listed Montgomery landmark need a certificate of approval from the Landmarks Commission, which has named 32 landmarks. Check the address before you quote.
Are Google Local Services Ads worth it for roofers?
They are worth testing for most roofers. Google lists Roofers as a US Local Services Ads category. Businesses that pass Google's screening carry a Google Verified badge, and providers without it can run pre-badge ads that show below badged providers. We judge LSA like any channel: cost per booked inspection, not cost per lead.
How does a roofer stand apart from storm chasers?
Show that you are local and will still be here next year. That means a Google Business Profile with real reviews, video of your crews on local roofs, a written explanation of how you handle inspections and claims, and a phone a person answers. Homeowners weigh those signals in minutes.
Do online reviews matter for a roofing company?
Yes, a great deal, because a roof is a large purchase made on trust. BrightLocal's 2026 consumer survey reports that 97% of consumers read reviews for local businesses (a national figure, not specific to roofing). We set up a review request after every finished job and help you reply to each one.
Keep going
Sources checked November 2026
- FAQ Topic: Building Permits, City of Montgomery
- Ohio LSC Greenbook, 135th GA: Ohio Construction Industry Licensing Board
- Required Permits, City of Montgomery
- Community Development, City of Montgomery
- Historic Landmarks, City of Montgomery
- Montgomery Code, Landmarks Commission certificate of approval (American Legal Publishing)
- Montgomery Code 151.1201 Purpose (American Legal Publishing)
- About Montgomery, Ohio, City of Montgomery
- Google Local Services Help: Getting started with Local Services Ads (US category list)
- BrightLocal: Local SEO Statistics (citing Local Consumer Review Survey 2026)