Electrician marketing · Lebanon, Ohio
Electrician Marketing in Lebanon for Older-Home Rewiring and Panel Work
Electrician marketing in Lebanon reaches older-home owners for rewiring and panel work with local pages and estimate follow-up. The city owns its electric utility, so pages skip Duke.
Why work with MAJ
What MAJ gets right for Lebanon electrical contractors
Your problem
Copy that sounds like somewhere else
Pages written for Duke Energy territory and photos of other people's work tell a Lebanon homeowner you are not local. Add rewiring quotes nobody follows up on, and the older-home jobs go elsewhere.
What we build
Local pages, real footage, steady follow-up
We write pages that name the city utility, Warren County inspection and the historic districts correctly, film your crew in Lebanon homes, and send follow-up after every estimate.
Local accuracy from research
Every utility, county office and district on your pages is checked against public sources.
One connected system
Pages, video, ads and follow-up come from one team, so the local details match everywhere.
Reporting by source
Leads and booked appointments by source each month, with cost per booked job beside them.
Real MAJ client results, other industries
- 211inbound leads a month
Wolterman Law, a Cincinnati estate planning firm - 951leads at $11.85 each
Big Papa's Car Audio, a car audio shop
Shown for how the system works, not as a forecast. See the case studies
Founder-led. Manny Jenkins leads the strategy on every account, with editors, ad managers and automation handling production and follow-up.
The free audit: a written review of how customers find and reach you, with the fixes we would make first. Researched with AI, checked by Manny, yours to keep.
Local utility and rules
What makes Lebanon different for an electrical contractor
The city is the electric utility
The City of Lebanon owns and operates its own electric utility serving homes and businesses. Its Division of Electric owns its transmission and distribution systems plus a 30-megawatt generating plant used for emergency power.
Source: Electric, City of LebanonAccounts and after-hours calls
The Service Department sets up and bills city utility accounts, and after-hours electric emergencies go to the Lebanon Police Department at (513) 932-2010.
Source: Service Department, City of LebanonWarren County handles building inspection
The city's permits page sends building inspection questions to Warren County, while the city issues zoning permits for work such as additions and accessory structures.
Source: Permits, City of Lebanon Planning & DevelopmentFour historic districts
Lebanon has four National Register historic districts: East End, Floraville, Lebanon Commercial and North Broadway. Planning and Development handles architectural review in the historic areas.
Source: 2023 Historic Overlay RFP, City of Lebanon
Where Lebanon electricians lose credibility and jobs
- Copy written for Duke territory
- A page that tells Lebanon homeowners you will coordinate with Duke Energy shows you are not from here.
- Historic homes, no plan
- Owners of older houses near North Broadway want to know you have worked around architectural review. A generic page says nothing about it.
- Quotes left hanging
- Rewiring and panel jobs in older homes take a site visit and a detailed estimate. Without follow-up, they stall.
- No local proof
- Stock photos cannot show your crew on a Lebanon job.
The first minutes
Reply to Lebanon homeowners while they are still deciding
An owner of an older house who calls about rewiring is often calling other shops too. This video shows the first minutes after a call or form: an instant reply, a missed-call text back and a booking link for the site visit.
- A quick reply to every form
- A text back when nobody can pick up
- A booking link for the site visit
Read the transcript
The first business to answer usually gets the job. A homeowner calls at a busy moment. Your team is on a job, and the call goes unanswered. Phone screen: Missed call, 2:14 PM. An automatic text goes back in seconds. Not a voicemail greeting. A friendly text from your business. Text sent automatically: Sorry we missed you! What can we help with? The homeowner replies and gets a booking link. They pick a time that works for them, right from the text. Homeowner: Hi, I need an estimate. Is this week possible? Business: Yes! Pick any open time here. Link: Book a time. Estimate booked: Thursday, 10:00 AM. The estimate lands on your calendar. Time, address and job details are filled in automatically. Calendar, Thursday: New estimate at 10:00 AM. Your team gets notified. The right people see the new booking, with everything they need. Notifications to the office and the estimator: New estimate booked, Thursday 10:00 AM, details attached. Without it, the call waits in voicemail. By the time someone calls back, the homeowner may have booked someone else. Voicemail: next morning callback. Text back: estimate booked the same afternoon. Book a call with us at majmarketingco.com.
Real MAJ work, other industries
See the work
Brand filmsFilms shot on locationWolterman Law Office, Smiles Created Dentistry, Drink Me and the Ohio Arts Council, each filmed in their own space.Watch the brand videos
WebsitesSites built for the callWolterman Law Office, 1031 Federal Exchange, Big Papa's Car Audio and Clear Wash Pros, each asking for the call or quote in the first screen.See the websites
Case studyBig Papa's Car Audio, a Cincinnati shopMonthly creative shot at the shop, Meta ads to a quote form, and requests priced before the owner calls back.Read the case study
Check whether your pages get Lebanon right
One wrong utility name can cost the trust of a careful homeowner. Book a call and we will read your site and profile as a Lebanon homeowner would and flag anything that sounds written for somewhere else.
Our approach to electrician marketing in Lebanon
- 01 Get found
- 02 Get contacted
- 03 Get booked
- 04 Know what worked
- 01
Get the local facts right
City utility, Warren County inspection, historic districts. Every page and ad reflects them.
- 02
Film your older-home work
Careful rewiring and clean panels in Lebanon houses, cut into ads, pages and posts.
Video production - 03
Pages by job and area
Landing pages for rewiring, panel upgrades, generators and lighting, naming Lebanon.
Web design - 04
Pipeline and reply
A CRM record for each lead, a text back on missed calls and follow-up on every estimate.
- 05
Monthly numbers
Booked jobs and cost per booked job by source.
Generic electrician marketing vs a Lebanon plan
| Topic | The usual approach | What MAJ builds |
|---|---|---|
| Utility mention | Duke Energy, copied from another town | City of Lebanon electric utility |
| Historic homes | Ignored | Architectural review noted, older-home work shown |
| Follow-up | One call, if any | Automatic sequence after each estimate |
| Proof | Stock images | Video of your own crew |
One job, one page
A landing page for Lebanon rewiring work
This video breaks down a page built to get the call: the job and the town in the headline, proof, click to call, a short form, and a fast load on a phone for the homeowner standing in an older kitchen.
- Lebanon and the job in the headline
- Older-home installs shown
- Click to call on every screen
Read the transcript
A page with one job: get the call. A generic homepage is slow and makes people hunt. A vague slogan, a menu of everything, and the phone number buried. Lead with the job and the town. The headline matches what they searched for and where they live. Real photos and video of your work. Your team, your trucks, your finished jobs. A click to call button and a short form. One tap to call, or three quick fields to request an estimate. Show the towns you serve. Visitors know right away that you work where they live. Fast on a phone. People search from the driveway. The page loads before they lose interest. Built to get the call. Every block on the page has one job: turn a visitor into a booked estimate. Book a call with us at majmarketingco.com.
Proof from other industries
Proof from outside the trade
These results come from a car audio shop and a Cincinnati estate planning law firm. They are different industries, shown for how tracking and follow-up work together, not as a forecast for a Lebanon electrician.
951
leads at $11.85 each
Big Papa's Car Audio, a car audio shop
April 1 to September 21, 2026
Read the Big Papa's case study211
inbound leads a month
Wolterman Law, a Cincinnati estate planning firm
June to August 2026: 442 tracked calls and 192 form submissions
Read the Wolterman Law case study
Different industries. Shown for how the system works, not as a forecast for your business.
Why a Lebanon electrician might call MAJ
Founder-led
Manny leads the account, with editors, ad account managers and automation behind it.
Video roots
MAJ started as a video production company, founded by a filmmaker trained at Ohio University.
A free written audit
We read your site and profile as a Lebanon homeowner would and put the fixes in writing.
Not sure where to start? Pick one older-home job.
Rewiring, a panel upgrade or exterior lighting. On a call we will show the page, follow-up and shoot day we would build for it. No numbers needed.
Questions owners ask
Who is the electric utility for homes in Lebanon?
The City of Lebanon is. It owns and operates its own electric utility, run by a Division of Electric that started in 1895, and the city's Service Department sets up and bills utility accounts. After hours, electric emergencies go to the Lebanon Police Department at (513) 932-2010. Copy that names Duke Energy as the Lebanon power company is wrong.
Can exterior electrical work in Lebanon's historic areas need extra review?
It can. Lebanon's Planning and Development department handles architectural review in the historic districts, under an Architectural Review Overlay first adopted in 1996. Before quoting visible exterior work such as lighting on an older downtown building, check with the department at 513-228-3171.
Can MAJ market an electrician who also does commercial work?
Yes, in separate campaigns and separate reports, because the buyers and job sizes differ. In Ohio the OCILB electrical contractor license covers commercial work while residential rules are handled locally, so each side's trust message should match what applies.
Do you make video for electricians?
Yes, in house. One shoot day turns into ads, website video and a month of posts. Footage of a clean panel install shows homeowners how you work before you ring the doorbell.
Do Google Local Services Ads work for electricians?
They can. Electricians is one of the categories Google lists for Local Services Ads in the US, and businesses that pass Google's screening carry a Google Verified badge. We track LSA calls next to every other source, so you judge them on booked jobs, not lead count.
Where to next
Sources checked November 2026
- Utilities, City of Lebanon Economic Development
- Electric, City of Lebanon
- Service Department, City of Lebanon
- Permits, City of Lebanon Planning & Development
- Planning & Development, City of Lebanon
- 2023 Historic Overlay RFP, City of Lebanon
- Ohio LSC Greenbook, 135th GA: Ohio Construction Industry Licensing Board
- Google Local Services Help: Getting started with Local Services Ads